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FLWOutdoors.com Launches 'FLW Live'

 

MINNEAPOLIS (Aug. 26, 2003) - In its continuing effort to bring professional bass fishing to the masses, FLWOutdoors.com announced Monday the launch of FLW Live, its new technology that allows bass-fishing enthusiasts to get real-time weigh-in results. The launch coincides with the $1.5 million Wal-Mart FLW Tour Championship Sept. 10-13 on the James River in Richmond, Va.
   The new technology delivers results instantly from the weigh-in stage to the Web site so fans can experience the weigh-in as it happens. FLW Live brings real-time audio of the play-by-play as host Charlie Evans talks with the anglers weighing in their bass. FLW Live is perfect for the person with a casual interest in tournament results as well as the families and fans of professional anglers. Anyone with Internet access who is unable to attend the actual event can now experience the play-by-play action through this program.
   "FLW Live helps broaden our audience by introducing new fishing fans to the sport," said Irwin Jacobs, chairman of FLW Outdoors. "This innovative technology will revolutionize tournament fishing while increasing exposure for our anglers and sponsors alike."
   FLW Live gives by-the-second updates of pro standings and features a photo of the angler weighing in. The site has live audio so visitors can listen to anglers' comments as their catch weight is recorded. Constantly updated are the pro and co-angler leaderboards. Visitors are also able to search for any angler to get a specific day's weigh-in results.
   "We really had the tournament fan in mind when we developed the program, while hoping it would pique the interest of other visitors who have never experienced an FLW Outdoors weigh-in," said Bill Petrowiak, vice president of communications for FLW Outdoors. "FLW Live is a great way for FLWOutdoors.com visitors to stay on top of the action. It also allows the anglers' families to be virtually involved with the tournament when they are not able to be there in person."
   FLW Live will also be available for the Wal-Mart RCL Walleye Championship scheduled for Oct. 1-4 on the Mississippi River in Minnesota and the EverStart Series Championship scheduled for Oct. 29-Nov. 1 on Old Hickory Lake in Tennessee. In the coming months, FLW Live will also be integrated into other FLW Outdoors tournament trails, including qualifying RCL Tour and EverStart Series events.
   For a complete list of FLW Outdoors sponsors and for more information about the premier products and services they offer, please visit flwoutdoors.com.

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