GYCB, zoom, rage tail. Not in any order, they have produced for me. If I had to choose one, then I'm going with zoom. Because it's fairly cheap, and it works.

Rage tails and Yum Dingers.

Its not the brand you get or how much you spend on them. Its how you present them. Anyone who has used mainly plastics for years (as I have) knows this. I use mainly hand poured plastics a buddy makes. They are cheap and have minor flaws (which I like!) but I catch more fish on these baits than ever before.

Zoom, Strike King, and Yamamoto

Zoom

Net Bait

Yum

Wave Worm

Gambler

That is all the plastics I use....favorite color is anything dark