just got given an old reel and need help iidentifying. foot plate reeds 770400. I completely relubed the reel and she works well. I would like to upgrade the drag and maybe get some new bearings for it. any help or advice would be great

It might not have bearings.  Many of those had bushings instead.  You would never know by how they feel.

already dismantled and completed maintenance. the reel has two shielded bearings

already dismantled and completed maintenance. the reel has two shielded bearings

 

All the "C" reels had bearings. That's what the  "C" designation meant.

 

Hootie

Hootie nailed it. I own 4 active Ambassadeurs now and have never changed a darn thing.

just got given an old reel and need help iidentifying. foot plate reeds 770400. I completely relubed the reel and she works well. I would like to upgrade the drag and maybe get some new bearings for it. any help or advice would be great

3x10x4 bb's are available and you can go crazy giving it higher quality abec 5 or 7 or even ceramic ones.

Carbontex or Smoothie drag washers

BB's for the levelwind', idler cog, the drive shaft in replacement of the spacer bushing.

Replace the handle with Revo style or any type of aftermarket handle even ornate ones can be found on ebay.

You can run amuck with them really, even with the oils/grease you use to make it a tournament grade caster.  I think oldschoolbasser has put something like 10 or 11 bb's in some of his reels.  I usually put in 7 myself.  Its a blast and you can do it all yourself.  The board sponsor can do it or you can get the parts from a couple places that are "ambassadeur specialists".  Or go straight to Smooth Drag and Boca Bearing.

thanks guys

Smooth Drag part #079 is what your reel uses,Carbontex or standard ones. I just put some ZPI bearings in 1 of my Custom 4500C's! Also been using the Hedgehog Studios bearings too,they both work great. I have some reels with 12 bearings now,smoooooooooth lol!