Is Minnkota's Digital Maximizer all that it cracked up to be?

I have a $300 BPS Gift Card to replace my trolloing motor for my Bass Hunter type boat.

I had pretty much made up my mind on a 40 lbs Maxxum, but then this morning I was flipping through the BPS Marine Catalog and saw they have some pretty sizeable mail in rebates for the Endura.  I can get a 55 lbs Endura for $180 (normally $240).

The extended battery life is what really appeals to me.  My main lake I fish is only 400 acres.  I fish lakes that are up to 1000.  So speed really isn't a big concern for me.

So what do you guys think?  Digital Maximizer worth 15 less pounds of thrust and an extra $110?

i would just go with the ole rule of thumb that says ,buy the biggest trolling motor you can afford,bigger is always better with trolling motors i presume

Remember that the maximizer only helps, when you are at a lower speed.  If you run at all out, the maximizer isn't doing jack squat.  But, if you are using it at less than full throttle, the Endura will use the same amount of power that it would at full throttle, but the Maxxum will use proportionately less.