I bought this book and have read it twice now. I have to say I'm starting to see why he is so successful.  If you are a beginner or advanced bass angler you should check this book out.  He goes in depth on the basics all the way to detailed gear and lure selection.  Since I have started placing some of this book into my repertoire I have been more consistent in catching bass. 

I agree, I just finished reading it through and found it to be very helpful.

Secrets of a Champion is also very good.

Get his three set DVD, too. 

I agree, I just started reading it for the second time.