Personally I fish a 6'8 medium for the smaller lures and a 7'0 medium heavy for the bigger ones especially for snook . my best jerkbaits are lucky craft flashpointers (ghost minnow ) that color slays em . xraps and megabass itovision works awesome too .I use only flurocarbon for jerkbait fishing for bass 10 lb test .if I'm going for saltwater I usually use 20lb or I have on 10lb braid with a 20lb fluro leader . don't be afraid to over work the flashpointers you'll be surprised how fast they want it sometimes