For me, I have an old wooden heddon lucky 13. My dad gave it to me when I was a kid. It has caught some nice fish, but now it is retired to the back of the box.

What be your favorite old school lure?

Jitterbugs and AC plugs

Jitterbugs and Hula Poppers.

rapala original floater.

    -gk

I like those old Creek Chubs

river runt...black w/ white bars

Creek Chub Darter and Lucky 13.

i'll second what guitar kid said.

i also like the heddon baby torpedo or whatever that smaller size is.

The first lure i ever used was a Eppinger Dardevle.I caught anything & everything that swam with those things.

Culprit 7.5" red shad

Jitterbugs, Mepps inlines and Daredevles will still catch plenty of fish.   A Flatfish will too - it's my favorite from fishing as a kid in the early 80's.  Only two ways to fish them, slow and slower. 

Daredevils, catch plenty of bass and pike will hit them like none other.

Jitterbugs and daredevles

Lures: Beetle Spin & Tiny Torpedo

Co.: Creme Worms

Company: Uncle Josh/Cotton Cordell  Lure: Pork Frog/Big O.  Old time ? I resemble that remark. ;D

Favorite companies would be Cotton Cordell and Creme. Favorite lure would be the Big-O. I use to catch a ton on that lure when I was younger.

My favorite would be the Devil's Horse by Smithwick. 

My favorite for weedy conditions is the Arbogast Hawaiian Wiggler (I make a slight change to this one) or the Johnson Silver Minnow.

I'm also partial to the #13 Rapala.