I'm furious! I just bought a new Citica at the $119 price and a week later, they go on sale, as well as Curados for $119 with a rebate at ***! What are the advantages of the Curados over the Citicas? Should I try to maybe exchange my Citica for the Curado now that they are very close to the same price or should I maybe just try to pick up a whole new Citica for another rig? or should I just be content with always buying stuff a week before I should? >

Me too... I just went to *** and saw that the Curados were $119. Just paid $149 for mine after rebate (which I haven't gotten back yet from Shimano). I don't feel to terribly bad, now the wife won't have a fit when I buy another one.  ;D  

Not really any advantages, they just have different characteristics.

I always wondered could th curado be that much better than the citica for and extra $80. And to me the answer is yes. I boughta citica 100 and loved it . Then I used a friends curado 100 and its much smoother on the retreive. If you use the reel for hours per day yes I would get it over the citica. But if you only fish an hour or so every couple of weeks that the citica cant be beat fo the price.

I was always told that the rebate was only good on reels bought for full retail.  Is that true or not?  If not I think I might get a curado or two.

I always wondered could th curado be that much better than the citica for and extra $80. And to me the answer is yes. I boughta citica 100 and loved it . Then I used a friends curado 100 and its much smoother on the retreive. If you use the reel for hours per day yes I would get it over the citica. But if you only fish an hour or so every couple of weeks that the citica cant be beat fo the price.

I couldn't agree more. I own both, and for the money, the curado is the way to go, especially at 119 after rebate, it's a no brainer!!!