Have any of you guys seen the Rapala commercial where they show a huge school of shad swimming in unison, and amonst the shad they show a Rapala Shad Rap (I think)?  I love how they play opera music and as the commercial progresses it becomes easier to make out the lure, then they show the bass, he focuses on the lure and attacks it instead of any of the real shad.

Love it!  I think it's the best fishing commercial I've ever seen.  I couldn't help myself and just started laughing after it was over  ;D

One of my favs too.  I really love the 'fisherman's prayer' commercial.  Still makes me laugh everytime.

Great commercial!

I like that one, myself.

ive always liked the rapala commercial were the guy has an otter on his line and he throws it overboard and it pulls him off ;D