I'll loose that bet. I agree that the actual product picture on ESPN does make a difference. I also like the idea that it has "fish feeding stimulants" for many species of fish, including Bass and Salmon. From what I've read these are stimulants, not attractant smells. They claim that the scientists have studied what makes the fish feed, and duplicated that chemical reaction. Which will increase my odds of a fish biting no matter what it looks like. ;D
Don't hate me for forking over the bucks to give this one a shot! I figure if we can place grain for deer to feed on in order to lure them to the kill, then what the heck...get these fish to bite an ugly lure!