Today I got an old family casting outfit out of the attic, took it apart, cleaned it up, and took a few casts. It was an outfit sold At Sears. In 1908 Sears decided to start a brand of fishing equipment under the name J.C. Higgins. They sold it until the early 60's and replaced it with the Ted Williams brand. My reel is probably from the late 50's. I used it in the early 60's. I was a kid then....

 

 

Pretty dog gon cool...