Bream Master

I have been told, yet never had the time to try, that the best time to fish for bass is early (5am-8am) in the morning and late afternoon to night (6pm-8pm or 9pm). Is this true? Also, I've been told to always fish towards shallow water and banks, fallen trees, etc. but have yet to catch one this way. My question would be then, where are they? Are they deep when it is cold or hot? Are they deep during mid-day and in the shallows at night or vice-versa? Things along this line would be very helpful to me. Thanks in advance guys.

I had some bass my buddy prepared and all he did was roll it in some flour and salt/pepper. It was more on the rubbery side. I mean, it isn't like eating rubberband but it definately was more rubbery than another fish I have tried. Are bass supposed to be this texture?