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New Acquisition

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  • Super User

GSM Outdoors, the recent purchaser of Gary Yamamoto Custom Baits just added another iconic brand to its stable.

 

https://www.theoutdoorwire.com/releases/12661544-868e-4cae-b404-437c96c2581d

  • Super User

They trying to match PF's number of brands under one banner?

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  • Super User
24 minutes ago, MN Fisher said:

They trying to match PF's number of brands under one banner?

I’m not that much “in the know” but they would have a long way to go to match Pure Fishing.  It’s more like a successful outdoor company expanding in the most logical way.  Possibly gives me a chance to try out Bill Lewis cranks vs the SPRO I have used up to this point.  I have always used a couple of Rattle Traps that have a unique color but once again, I was a devoted Aruku Shad user. 

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