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Sponsorship

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I am wondering the basics of becoming sponsored. What you need to do to get noticed and what they expect form you when you do get sponsored.

 

 

  • Super User

I am wondering the basics of becoming sponsored. What you need to do to get noticed and what they expect form you when you do get sponsored.

You need a reason for a company to want to sponsor you. Whether your skills as a business man or your wins on tournament trails. Bottom line, they want someone to sell their products. You need to know the in's and out's of EVERYTHING that company sells or does.  So when approaching a sponsor, it is in your best interest to know everything you can about them.

What they expect is you working for them. Going to shows, going to seminars, going to store openings etc etc.... It's not just free candy they give out, they expect your hard work and time in return.  It's all about work ethic and being able to sell their product/business. 

  • Super User

How do I get sponsors?
Being a good tournament angler simply isn't enough. Good tournament anglers are a dime a dozen, and most sponsors receive dozens of resumes from them every week. However, if you keep in mind the bass fishing industry is a business in need of salesmen, you'll go far. Companies are not just looking for patch-wearing tournament anglers; they are looking for consultants-anglers who can act as a liaison between customer and company. Forget the resume and focus on getting their attention in other ways. The following articles will tell you how.
Acquiring Sponsorships
Bass Sponsorship 101
So You Want To Turn Pro?
Sponsorship Workshop
Sponsorship: The Ins and Outs Pt. I
Sponsorship: The Ins and Outs Pt. II - Initial Contact
Sponsorship: The Ins and Outs Pt. III - Acceptance
Sponsorship - It's not about YOU!
The Million Dollar Question
The Hard Truth About Sponsorship
The Fishing Industry and Sponsorship
Fishing Resumes Versus Proposals

 

  • 2 weeks later...

RW is right.   It's a sales job and being a good stick is a plus but not a requirement.   Lots of pros out there that have sponsors who can sell the crap out of stuff and could not compete as an angler as their only source of their livelihood if they had to but that's OK.  The people writing the checks are not looking for them to post high tx results as much as they are to move product.   They are manufacturers reps in as many ways as the direct sales force for a company.  Think about how you help em move product as you approach the subject and being professional and polished in all regards won't ever hurt you either.

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