Spent the past two days fishing Mark Twain lake . I started out largemouth  bass fishing and actually caught a keeper on my second cast then nothing for two hours . So I ventured   out on the flats watching my depth finder and found an area stacked with fish  .I tossed a marker buoy and cast   a deep diving crankbait  " Rapala Crankin Rap ccr 14 "in ten foot of water and caught a white bass on the first cast . I caught a few more fish with it but the action wasnt as hot as I knew it could be . I then threw a Strike King Rocket shad for several cast , letting it sink then pumping it back in and caught a couple but could fill the fish smacking it and not taking it . Then switched to the small version of the  Strike King Red Eyed Shad with rattles  and  "Oh Boy.".  In two days I caught a couple of hundred whites and about twenty catfish both channels and blues .I never had much luck with the RES until then but now I'm a convert . That lure wiggles on the way down through the water column and  it often did not reach bottom . Then I would swim it a little and kill it . The bites came both when swimming and dropping . I used three colors . The best color was a duller version of the Sexy Shad , dont know the name but its not as bright as sexy shad .

That wiggle on the fall is a big part of the appeal to the bait to me (and the fish). I've even had fish pick it up off the bottom on more than one occasion. 

Slayed the catfish on a 2 tap the other day. Problem was I was fishing for bass LOL!

I use that bait a lot when I'm vertical jigging under schools of bait. Bass, catfish, white perch, striper, etc etc