Thought this was kinda cool.  From an April 1966 issue of Argosy Magazine.

My dad caught a bass near 8 lbs several years ago on this bait. He was the first in the area to try this bait. Needless to say everyone of the neighbors went out and bought all of them they could find. One of the original soft body weedless frogs. I still have a few unopened as souvenirs.

reminds me of the frog on floridakayakfishing.com

Bill Plummer's Bass Frog! I LOVED those! Most realistic swimming frog bait I've seen. Wish they still made them. Every attempt at a re-make failed in comparison. I've seriously thought of making some myself.

River 2 Sea w/ Larry Dahlberg of Hunt for Big Fish fame is about to release basically the same thing.  I hope it's durable.

I haven't used mine in a couple of years, but it does go for a boatride every time i go.

my neighbor just gave me a tacklebox and one of these was in there its dried up and crusty though