What's up with the way some rods are rated in terms of action and power?? All the nice, higher dollar rods have an actual "action" and "power" rating separately but the cheaper rods just say something like "medium action" and no mention of power at all, even though we know that really means power and we're just left to wonder about the tip action (unless you have enough experience holding one that you can tell about the tip action by feeling).

Shimano is about the only company I've seen that also sells a cheaper rod and still rates them by action and power separately. Ya know, the more I read about Shimano the more I'm liking them. For a while I thought they were overrated but now I'm seeing what some of the fuss is about.

Well, generally their target market doesn't know the difference!

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Well, generally their target market doesn't know the difference!

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And often times neither does the marketing department.  :-/

Well, generally their target market doesn't know the difference!

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X2

http://www.gloomis.com/publish/content/gloomis/en/g__loomis_homepage/customerservice/what_we_mean_by_action.html

I little info from Loomis